Tongxiang, Zhejiang, Nov 2025 – Zhejiang Zhenshi New Material Co., Ltd., a leading composite materials innovator, is strategically scaling up its BMC (Bulk Molding Compound) production to seize market momentum driven by trends in automotive lightweighting, electric vehicles, and sustainable materials.

Rising Tide: Global BMC Market Expands Rapidly

The global BMC market is experiencing robust growth, with significant tailwinds from several sectors:

Automotive Lightweighting: As automakers continue to push for lower emissions and lighter vehicles, BMCs are increasingly used in under-hood components, battery enclosures, and structural parts. 

Electrical & Electronics: BMC’s excellent dielectric, thermal stability, and flame-retardant properties make it ideal for electrical housings, connectors, and insulation. 

Sustainability Trend: There is a growing push toward bio-based and recyclable BMC formulations, as companies navigate stricter environmental regulations and circular economy concerns. 

Market Projections: According to Market Research Future, the global BMC market is projected to grow from US$ 8.14 billion in 2024 to US$ 11.96 billion by 2035, at a compound annual growth rate (CAGR) of 3.56%. 

These dynamics provide a fertile backdrop for Zhenshi’s aggressive moves in the BMC space.

Zhenshi’s BMC Portfolio: Tailored for Performance and Versatility

On its website, Zhenshi highlights a broad and sophisticated BMC product offering. Their lineup includes:

BMC for Plastic Sealed Motors: Engineered for high-performance in household appliances such as washing machines, air conditioners, and vacuum cleaners. Zhenshi emphasizes its BMC’s mechanical strength, thermal stability, and excellent electrical insulation. 

BMC for Sanitary Products: Designed for bathtubs, basins, and ceiling panels, Zhenshi’s BMC offers a smooth decorative surface, moisture resistance, and chemical durability—ideal for humid environments. 

Core Material Strengths: Across its BMC portfolio, Zhenshi underscores high dimensional stability, flame retardancy, strong moldability, and corrosion resistance—key properties in high-demand applications. 

Strategically, Zhenshi positions these materials for new energy vehicles, wind power, solar photovoltaics, transportation, and building materials, highlighting its view of BMC not just as a commodity, but as a high-value composite solution. 

Innovation & Competitive Edge: R&D Leadership

Zhenshi’s broader business profile reinforces its capability to lead in composites:

The company has 44 R&D staff and 114 process engineers, working on both thermosetting (like BMC) and thermoplastic composite technologies. 

As of mid-2024, Zhenshi claims over 1,000 product variants and 224 authorized patents, including 23 invention patents—a sign of deep technical investment. 

Their laboratory infrastructure is rigorous: over 5,000 m² of testing space, more than 150 instruments, and testing standards aligned to ISO / ASTM, accredited by CNAS and DNV-GL. 

These strengths give Zhenshi the ability to tailor BMC formulations rapidly to meet evolving market demands—especially for advanced, application-specific needs.

Market Positioning: Riding Asia-Pacific Momentum

The Asia-Pacific region, and China in particular, is a powerhouse for BMC demand:

The region is forecast to grow at among the highest CAGRs in the BMC market, driven by booming automotive production, electronics manufacturing, and infrastructure investment. 

China’s domestic manufacturing strength—combined with government initiatives (like Made in China 2025)—makes it a pivotal market for advanced composites. 

Zhenshi, being based in Zhejiang and deeply integrated in the Chinese composites ecosystem, is well-positioned to serve both domestic and export markets.

Challenges & Strategic Risks

While the outlook is favorable, Zhenshi faces several headwinds:

Raw Material Volatility: Key BMC inputs like unsaturated polyester resin and glass fiber can be subject to volatile raw material prices, raising cost risk. 

Sustainability Pressure: As environmental regulations tighten, compositing companies must innovate toward bio-based BMCs or face regulatory and reputational risk. 

Processing Complexity: High-performance BMC formulations often require sophisticated curing, molding, and quality control—raising capital and operational barriers. 

Competition: Large, global players such as BASF, Polynt, and others dominate segments of the BMC market; Zhenshi needs to defend its niche with innovation, quality, and cost.

Strategic Outlook: How Zhenshi Could Capitalize

Given the market tailwinds and its internal capabilities, Zhenshi’s strategic priorities likely include:

Scaling up BMC capacity, especially for high-growth segments like EV battery housings and electrical parts.

R&D on eco-BMCs, possibly bio-based resins or recyclable thermoset systems, to address sustainability trends.

Deeper partnerships with OEMs, especially in EV, wind, or 5G infrastructure, to co-develop application-specific BMC parts.

Export expansion, leveraging its Chinese manufacturing base while building a global presence to capture demand in Europe, North America, and emerging markets.

Processing innovation, possibly via automated molding, faster cure cycles, or more efficient quality control, to lower cost and improve throughput.